Internet marketing refers to marketing and advertising efforts that drive direct sales online via eCommerce. It is strategically used in combination with traditional advertising such as Newspapers, television, radio etc. It includes Web Marketing (through eCommerce websites and SEO), Email Marketing (through email information), and Social Media Marketing (through Facebook, Twitter, Google+, YouTube etc.). In the US alone revenues exceeded $42.8 billion for online marketing.
LABS customizes websites that deliver promotional marketing messages to end consumers. Our major strengths are developing Search Engine Marketing and Search Engine Optimization for a given website. Search Engine Marketing (SEM) is designed to increase a website’s visibility in search engine results pages (SERPs). And Search Engine Optimization (SEO) attempts to improve a website’s organic search rankings in SERPs by increasing the website content’s relevance to search terms.
Get in touch with us right away to make the best of your website!